Privacy Policy &
Terms of Use

Last Updated: March 2026

Privacy Policy

North Signal ("we," "us," or "our") operates northsignalco.com. This Privacy Policy describes how we collect, use, and protect information when you visit our site or submit your contact information.

Information We Collect

We collect information you provide directly, including:

We also collect standard usage data through web analytics, including pages visited, time on site, and referral sources. This data is aggregated and not tied to individual identities.

How We Use Your Information

We do not sell, rent, or share your personal information with third parties for marketing purposes.

Data Storage

Contact information submitted through this site is stored securely using Supabase. We retain this data only as long as necessary for the purposes described above.

Cookies

This site may use minimal cookies for analytics purposes. We do not use tracking cookies for advertising. You may disable cookies in your browser settings without affecting your ability to use the site.

Third-Party Services

This site uses the following third-party services:

Your Rights

You may request access to, correction of, or deletion of your personal information at any time by contacting us at [email protected].

Contact

For privacy-related questions, contact us at [email protected].

Terms of Use

By accessing northsignalco.com, you agree to the following terms. If you do not agree, please do not use this site.

Use of This Site

This site is provided for informational purposes only. The content on northsignalco.com — including frameworks, methodology descriptions, and advisory materials — is the intellectual property of North Signal and may not be reproduced, distributed, or used commercially without written permission.

No Professional Advice

Content on this site does not constitute legal, financial, compliance, or operational advice. Engagement with North Signal advisory services is governed by a separate agreement.

Intellectual Property

All content, frameworks, trademarks, and materials on this site — including the Authority Drift Index™, Athletic Authority Diagnostic™, and related methodology — are proprietary to North Signal. Unauthorized use is prohibited.

Limitation of Liability

North Signal makes no warranties, express or implied, regarding the accuracy or completeness of site content. We are not liable for any damages arising from use of or reliance on this site.

Changes to These Terms

We may update these terms at any time. Continued use of the site constitutes acceptance of any changes. The date of the most recent update is noted at the top of this page.

Governing Law

These terms are governed by the laws of the State of Missouri, without regard to conflict of law principles. North Signal is based in Missouri and serves clients nationally.